Tuesday, 11 March 2014

Corporate Social Responsibility with Akshaya Patra aids for new expansion

CSR opportunities are a major aid for every type of NGO. Every cause needs community participation and involvement which can be achieved in a major way through CSR opportunities. The Akshaya Patra Foundation too offers CSR opportunities for its supporters. In a recent development that occurred as a result of Corporate Social Responsibility with Akshaya Patra was the expansion of the NGO’s cause in Rourkela.

As a part of CSR initiative, the Steel Authority of India (SAIL) and Rourkela Steel Plant (RSP) has donated Rs 8.24 crore to Akshaya Patra. This initiative will help the NGO to expand its mid-day meal programme in Rourkela. This development is expected to benefit 57,000 children in and around Rourkela covering about 431 Government schools. Read more about this development at Akshaya Patra starts a new kitchen in Rourkela. The Akshaya Patra Foundation already feeds 80,415 children in Odisha covering two locations namely Puri and Nayagarh. With the support that came by from SAIL and RSP on the grounds of Corporate Social Responsibility with Akshaya Patra, the NGO now will start feeding in Rourkela too.

In the past too, Akshaya Patra has had remarkable association with many Corporate Houses. To name few organisations that partnered for Corporate Social Responsibility with Akshaya Patra are: CISCO, ABB Limited, Genpact India, Jindal Aluminium, Jamsetji Tata Trust, Oil and Natural Gas Corporation Ltd. (ONGC), Bharat Heavy Electricals Ltd. (BHEL) and many more. A click at Our Well Wishers will provide a list of organisations across all industry types that sought CSR opportunities with this Indian NGO.

The potential of CSR association is evident in the positive change that it brings to a NGO and its cause. Akshaya Patra too has experienced the positive impact of creating a platform for CSR opportunities. Corporate Social Responsibility with Akshaya Patra has helped corporate houses to fulfill their responsibility towards the society at large by giving an opportunity to get associated with the mid-day meal programme.

Community participation is always a welcome progression to counter various issues in the society then why not embrace CSR opportunities as a medium of support for a cause!

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